Documenting life experiences that tell stories, create perceptions, preserve moments or evoke emotions.

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I’m embracing the Tumblr fully for my business portfolio. After a new business meeting the other day, with a locally-based organization with international reach and clients- I realized that my existing site on Photoshelter is designed for photo editors, not CEOs or Creative Directors who aren’t photographers

I needed something simple, beautiful and all in one place to help explain what I do to potential clients. And I needed it yesterday!

Enter my favorite online entity- the Tumblr!!!

The reasons I went here until my main site is built (which could be awhile):

It’s RESPONSIVE

It’s ONE PAGE

The pictures are big and the videos embed nicely

And did I mention how simple it was? Yea, easy, super easy.

When you’re focused on landing new business in a new town and learning/defining your place in the existing market- tinkering with websites is the last thing you have time for.

Thanks, Tumblr, for giving me the means to be up and running quickly and efficiently!

Taking Visual Storytelling Mobile- All Down & Dirty Like

I stumbled upon this little gem yesterday and it made my heart all a flutter. A mobile reporters field guide!! 

I am perpetually looking for ways to employ my documentary storytelling skills without the weight and complexity of all the “torture-chamber-esque” new gear for DSLR Hybrids. Hell, if I could revert back to film tomorrow for all client work I would- but those days have passed!



So, when I stumbled upon this little guidebook for mobile journalism via the iPhone on Multimedia Shooter, my heart skipped a beat! Could I possibly make a small- yet powerful- storytelling kit from a mirror-less camera system (eye-balling the Fuji x100 & x-Pro) and these accessories designed for journalists on the fly?

After reading this fabulous book- with reviews, pros/cons and advice on everything from stabilizing to professional audio to editing on the iPad- my hopes were rekindled! This little book rocks and I know it was given the proper love and attention needed for photojournalists turned commercial producers since it was written by Richard Koci Hernandez, whose work I’ve admired for some time.

During the past few weeks, I’ve been meeting with companies I hope to call clients one day very soon. And each one has stated the specific need for small, documentary storytelling along with nimble and quick video production. They want real documentation of actual events/realities for their clients and they don’t want the REAL polished out of it or an 8 week post production schedule. They’ve voiced their opinions about working with large film production companies- which can do amazing work- but are often unnecessary, overstated and overzealous for a majority of their client’s storytelling needs.

And this is a gap I’ve seen in the marketplace for some time and now have the means and vision to fill. Now, I can and do bring my team in for the nice polished productions when necessary. And the work is beautiful- but it takes a team.

I’ve been wanting to dabble in full production that meets my requirements- which are simple- with all this new technology. I don’t want the gear to hinder my abilities to tell the story. I’m a trained photojournalist- this is my specialty.

That’s it.

Oh, and I don’t want to have to visit the chiropractor after each assignment, buy new systems each year or spend all my time re-learning Final Cut every time Apple gets a wild hair up its ass.

I want to tell the story. I want to do it without interference and with a simple, understated beauty that connects the audience to the purpose of the story. And that’s what my clients want as well.

And this little guide has helped me see the merging of technology and size to help me meet my goals and provide the the type of service that the market is demanding. Thanks for creating it, koci.

(Yea, I recently added an iPad pen and doodling apps to my production toolkit. I purchased them for location scouting notes- but the fun factor is enjoyable. If only the pen function didn’t look like a tequila soaked frat-boy snagged my iPad, I’d be happy!)

The latest commercial multimedia production from Street Studios!! We shot this film in Southern Pines, N.C. for our client’s website to help better explain their product to new customers! Our insanely talented programmers also translated TerraSoft’s marketing materials into a website to help promote this horse bedding as it goes to market in the spring.

Enjoy!! And shoot us an email when you’re ready to bring your message to the world!

Several years ago, I produced a documentary on the issues of inner-city crime and poverty of Durham, N.C. I spent 4 months doing “ride-alongs” with the Durham Police Department and working with community members in the housing projects of the city. The Mac placed first in the country at CPOY and first in the state of NC for multimedia projects at the North Carolina Press Photographers Association. 

The Project: Westbrook Farms Identity Narrative

Still Images/Audio: Crystal Street

Production: Street Studios

Westbrook Farms approached Street Studios with a perplexing challenge- to help bring this hay brokerage company into the online arena using a visual narrative to connect the audience with the vivacious personality of Westbrook’s owner and educate the customer about the intricacies of buying and selling hay.

We chose to spend several days documenting the owner, using still images and ambient audio, as he traveled throughout Southern Pines, N.C. touching base with clients and checking on the distribution of hay from a recent harvest. After the shoot, we conducted an indepth interview with the owner and wove the story of the company, its logistics and the nuances of hay into a narrative for use on Westbrook’s website. We are currently working with Westbrook to build a digital platform for funneling customers to learn more about the company and how to order hay through the farm.

The finished product!

Produced for The Art of Non-Conformity Blog

Photography/Audio: Crystal Street

Production: Street Studios

This video was produced by Street Studios for Whole Foods Market to promote a new country ham product launch for the southern region. The video lives on the Whole Foods Blog highlighting their Farm to Market campaign. The content was shot and produced by Crystal Street.

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